World Gold Council celebrates Valentine’s Day with gold

Though St. Valentine’s Day is right round the corner, those who are in love always find it difficult to come across a befitting gift for this special occasion. For men it is perhaps easy as they can show their love with gold which is always appreciated. However, for women the choice is difficult as they have to show they have put some thought into their men’s gift. But they do not have to fall behind the game of love because they too can show their affection for all the important men in their life by buying something in gold. This will show how much the person means to her. It is an easy choice for women as they do not have to make frantic rounds of the city to select a gift for their men. So the answer is simple - buy a piece of gold jewellery for those you love, whether it is your wife, husband, girl friend, boy friend or even your daughter! Let gold do the talking for you this Valentine’s Day. Moaz Barakat, Managing Director, World Gold Council, Middle East, Turkey and Pakistan, said: “Valentine’s Day ushers in special feelings in the hearts of all those who are in love. Show your love this Valentine by giving a gold gift as this precious metal is the best way to express love. A gift of gold leaves an everlasting impression in the hearts of your loved ones. So this Valentines Day, let the magic of gold engulf you. Allow it to transport you and your loved one to a world where there is nothing but just lots of love.” A wrong gift can spoil a relationship but with gold you can never go wrong. Play it safe this Valentine. While a man can buy a gold ear ring, pendant, or a gold ring, women can buy gold cufflinks or a gold bracelet. Buying the usual cards and flowers is only acceptable at the early stage of a relationship, or when your involvement is relatively new. A gold gift will show the seriousness and commitment in your relationship. If the relationship is strong and its future seems bright, opt for a more valuable present. Nothing can be more precious than a gift of gold. Women generally appreciate the fact that those who love them spent some time selecting jewellery for them. So it is a good idea to listen to what she says, pick up on a hint she may mention in passing, and then surprise her with it. For women the most important factor on Valentine’s Day is to know that the gift comes from the heart, because they crave for something that says they are loved and cared. And there is nothing that conveys that sentiment to a woman louder and clearer than gold jewellery. According to Moaz gold bangles have always been very popular. “For many years now they have been a wonderful seller throughout the year, but can be definitely appreciated on the Valentine’s Day.” As the event is closely associated with the heart, a heart pendant, heart pins and lockets, earrings or a ring is always a favourite and serves as a classic gift. The heart will always be the most popular choice for Valentine’s Day. The heart symbol is the universal symbol of love and is appropriate for all the women in a man’s life whether a wife, a mother, a daughter or a sweetheart. Thus men cannot go wrong by giving them heart-shaped gold jewellery. Moaz continued: “Men do take notice of the jewellery their women normally wear. So for a perfect gold gift, look through their jewellery box to get an idea of their taste. Women appreciate it greatly as it will come from someone who loves them.” Gold has been a must-have accessory during last year’s red carpet events. Have a look at these shows and buy jewellery to reflect the popularity of a particular style-or look. Ultimately, what works is the gold jewellery item your lady likes. The whole idea of such a gift is to make her smile a year from now whenever she recalls that romantic evening. Vintage gold jewellery in general is always an ideal item to present. Gold charms and charm bracelets also seem to be hot sellers this season, along with chic rings. They never go out of fashion, but are more popular than ever before. You cannot go wrong with anything which is romantic, such as the popular rose-shaped jewellery, gold brooches and cupids because gold keeps its lustre long after the flowers and chocolates are gone. Just be sure that it has a special significance to your Valentine. Choose a traditional, classic charm bracelet or try one of the modular Italian charm bracelets for a contemporary look. However, one should always bear in mind which piece of gold jewellery represents the perfect choice for the one you love. People know what their counterparts enjoy, so think about what they appreciate the most in gold and use that as a guide. On the other hand, women can surprise their loved one first thing in the morning with a wrapped gift that has been hidden away. By planning ahead, show him how important he is and not just a part of your ‘last-minute-things-to-do-list’. The timing is often more important than the gift itself. As men are becoming more and more brand conscious, look for quality in design and workmanship - no matter what the price range is. And most importantly, buy only that what he loves the most. Thus spice up your love life with some romantic Valentine’s Day jewellery. Let the magic of this day fill your memories for all the Valentines to come. Enjoy and have a great Valentine’s Day.