Harnessing the Power of Social Media Marketing

Beginners guide to social media marketing

SOCIAL MEDIA, SOCIAL NETWORKING, TWITTER, FACEBOOK, LINKEDIN, YOUTUBE, WEB 2.0, PODCASTS, FORUMS, BLOGGING, MEDIA OUTLETS, WORD OF MOUTH, MYSPACE, FRIENDSTER, COMMUNICATION, CAMPAIGNS, ONLINE MARKETING, WIKIPEDIA, TWEETING, BLOGS, BRANDS, SOCIAL MEDIA RELEASE, COLLABORATING, DUBAI, MARKETING, AGENCIES, SOCIAL MEDIA GURUS, ADVISORY BOARDS, WEB, ONLINE COMMUNITIES
Are you familiar with the terms above?

If You’re Not, You Should Be.
Are you looking for free marketing tools?

Of Course You Are, Isn’t Everyone?
Do you know how to use social media network to drive traffic to your web-page?

Probably Not. Not Enough Time, Too Complicated?

We are bringing you the FIRST social media marketing event in the region which will teach you how to successfully set up your OWN social media marketing campaigns.

This Exclusive Event Will Provide You With A Practical Step-By-Step Guide To Market Your Products And Solutions, Creating Brand Awareness And Boosting Your Bottom Line Through Social Media.

Our elite speaker line-up in past IQPC marketing events

- Ahmed Nassef, General Manager, MAKTOOB.COM

- Rakan Brahedhni,  New Media Relationship Specialist, NESTLE MIDDLE EAST

- Lina Habib Naifeh, Senior Manager – Digital Strategy, Nakheel

- Michael Lahyani, CEO, PROPERTYFINDER.AE

- Brian Clifton, Former Head of Web Analytics EMEA, GOOGLE

- Dana Adhami, Director Strategic Planning, MINDSHARE DUBAI

- Surya Yalamanchili, Director of Marketing, LINKED IN

Still not sure?

Check out the real life examples

Paris Hilton – recent arrival in Dubai - posted pictures of the first class cabin on Twitter. This free advertising was estimated to be worth up to $3 million to the Emirates airline. Emirate Business 24/7

Dell Computers in June that it has surpassed $3 million in sales via links from one of its Twitter accounts, making one of the most high profile examples of social media Return on Investment (ROI) all the more juicy. ReadWriteWeb

Starbucks already has a strong presence in social media. The company’s Twitter account has more than 180,000 followers, its Facebook Page has nearly 1.5 million fans. Mashable

Practical Examples, Successful Studies, Guidelines, International Corporations, Social Media Gurus And Many More.

By attending Harnessing the Power of Social Media Marketing Summit, you will join an exclusive team of marketing industry leaders, benefiting from the latest trends and issues, from learning how to effectively start social media marketing, to using key social media tools to increase your ROI.

The latest trends and strategies that have been proven to generate profitable results for companies around the Middle East and beyond will be explored in detail. Also, the leading advertising agencies, media agencies and consultants will be present to offer their experience, knowledge and solutions to show you how to increase your ROI. After attending this event, you will become and an expert in social media marketing. So are you ready to harness the power of social media marketing?

Key issues to be addressed in IQPC’s Harnessing the Power of Social Media Marketing - Summit include

- Discussing social media marketing challenges in the Middle East region and beyond
- Learning how to leverage social media space
- Creating positive brand awareness
- Achieving broader customer reach and website traffic
- Exploiting the ways to measure the success the of social media marketing
- Identifying dos and don’ts when creating social media marketing campaigns Evaluating current innovations, solutions and technologies

How to Get Involved:

Call for Papers: If you would like to become a part of this exclusive conference and showcase some of your planned activities and success stories regarding your latest projects, please contact the Conference Director, Zuzana Laukova at zuzana.laukova@iqpc.ae or +971 4 364 2975 before to discuss a presentation slot.

Call for Sponsors: If you have specific capabilities and unique solutions that our executive delegates will benefit from and would like to present and showcase your capabilities, contact sponsorship@iqpc.ae or +971 4 364 2975 to reserve a presentation or exhibition space.

Attending as a Delegate: If you would like for you and your team to benefit from the commutative knowledge presented at this exclusive conference, click here and register yourself and team before 7 August 2009 to take advantage of our early bird offer.