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Martin Newland to spreadhead brand expansion plans at the national

June 08, 2009
Country: UAE
Client(s): Abu Dhabi Media Company

Abu Dhabi Media Company today confirmed that Martin Newland, the founding Editor in Chief of The National, will spearhead expansion of the newspaper’s brand across the company’s range of platforms and services in a new role as Editorial Director. Hassan Fattah will step up from his role of Deputy Editor to become the new Editor in Chief. 

Commenting on the promotions, Mohammed Khalaf Al Mazrouei, Chairman of Abu Dhabi Media Company said: “The National has rapidly established a reputation for quality, innovation and authority thanks to its world-class editorial team.  We are delighted that Martin will now focus his efforts on the next phase of brand expansion across our digital and broadcast spaces, enabling us to pioneer a new era of regionally relevant, on-demand content to rival the multiple platform approach of global news brands.  Day to day editorial control of The National’s converged newsroom passes to the experienced hands of Hassan Fattah.  Together, these well deserved promotions from within the company reiterate our commitment to The National and to recognising the achievements of both Martin and Hassan.”

Martin Newland said: "Launching The National has been a great accomplishment. My new role allows me to build on this success and to explore the brand potential in the new multi platform era. My job of building the business of The National story remains on the ambitious path of growth and expansion. I am as excited by the new challenges today as I was when I first started. 

Edward Borgerding, CEO of Abu Dhabi Media Company, said: "Martin Newland and Hassan Fattah have forged a formidable partnership in setting up The National; A partnership that will be invaluable as Martin now drives the broader ambitions of The National brand forward.”

The National’s new Editor in Chief, Hassan Fattah said: "We have assembled a dream team of journalists over the past year and a half with the ambition of making The National essential reading in the UAE and the region as a whole, setting a new bar in excellence in journalism and production. In the dynamic environment of the Middle East media landscape The National will continue to thrive based on its commitment to excellent journalism, photography and more. The National is evidence to the publishing world that great brands, built on quality, can succeed and grow.”

Abu Dhabi Media Company also confirmed that Bob Cowan is promoted to Deputy Editor at The National.

Company Information
Abu Dhabi Media Company:-

Abu Dhabi Media Company is a vertically integrated media company created in 2007 as a public joint stock company from the assets of Emirates Media Incorporated.

Abu Dhabi Media Company employs 1800 people across its operating units which include publishing, television, radio, digital media, distribution, and printing.

Abu Dhabi Media Company owns and operates Abu Dhabi Al Oula, Abu Dhabi Al Emarat, Abu Dhabi Al Riyadiya, Abu Dhabi Al Riyadiya 2, and Abu Dhabi +1, Emarat FM Radio, Holy Quran Radio, Abu Dhabi FM, Star FM, Al Ittihad newspaper, The National Newspaper, Zahrat Al Khaleej magazine, Al Super magazine, Majid magazine and Imagenation Abu Dhabi as well as other businesses including United Printing Press.

The company is headquartered in Abu Dhabi with offices in Cairo, Dubai and Washington D.C.

Contact Information
Contact name : Omar Abed Rabbo
Company name : Abu Dhabi Media Company
Telephone No. : 971 50 5842741
Email : Omar.abedrabbo@admedia.ae




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