Digital Media planner at Mediaedge:cia
Job Industry:
Advertising
Date posted:
Thu, 29 October 02:46 AM
Job location:
Dubai
Referance code:
Ref.NO:JB1267119
Educational qualifications:
Bachelor's Degree
Salary:
Not specified
Description :
Your role as an On-line Media Planner will be to perform the online media planning for Mediaedge:cia and MEC Interaction clients, and understand and actively seek online media solutions to assist clients in achieving specific goals and objectives. You will manage day to day online media activities for brands efficiently. You will develop local and regional online media knowledge.
Main responsabilities:
- Perform the online media plans; prepare media plans and presentations for clients. Manage the online campaign (on the Ad server): launching, reporting, tracking, optimization, analysis and post reporting. Ensure timely invoicing and monitoring of all online campaigns.
- To effectively buy media, negotiate rates, positions, ensure client gets best deals and maximize savings for client/agency. Gather and prepare all insertion orders for client campaigns. Maintain and grow relationships with interactive media advertising representatives.
- Implement, maintain and perform optimization efforts for online media campaigns. Translate business requirements and campaign objectives into viable and creative interactive and online solutions.
- Maintain knowledge of current online media trends in the market place with regard to online and interactive advertising. Communicate industry trends to team members on emerging technology and best practices.
Job Skills :
Job Requirements (qualifications; experience: etc.)
Minimum: Experience: 1-3 years.
Qualifications Required: Degree in marketing or business management, preferably in advertising/communications. Post graduate qualification with industry exposure/internship highly desirable.
Passion for Internet, not just an interest but as a way of life.
Career Level :
Mid Career
Company Profile :
Mediaedge:cia is the first global communications planning and implementation
agency, and the largest global media power outside the United States. We get
consumers actively engaged with our clients' brands, leading to relevant
awareness, deeper relationships and stronger sales. Our services include consumer
insight and ROI, communications planning, media planning and buying, interaction
(digital, direct, search), sponsorship consultancy and activation, branded content
and entertainment marketing. Internationally, MEC serves its global clients with
nearly 200 offices in 79 countries.