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Miles & More welcomes Brussels Airlines frequent flyers

November 05, 2009
Country: Germany
Client(s): Lufthansa German Airlines

Brussels Airlines successfully completed the switch from its fre-quent flyer programme, Privilege, to Lufthansa’s loyalty programme, Miles & More. More than 200,000 customers have transferred to Miles & More since May 2009. Most of the new Miles & More members in Belgium have already received a Miles & More card with the respective status and the Brussels Airlines logo.

The full integration of Brussels Airlines into the Miles & More programme will also benefit existing Miles & More members. Since 29 March, they have been able to earn award miles, status miles and HON Circle miles on Brussels Airlines flights and have also been eligible for numerous privileges such as priority check-in, a 25 per cent Executive Bonus on miles earned and access to Brussels Airlines lounges at airports. These privileges will naturally continue to apply. In addition, all additional Miles & More benefits are also avail-able on Brussels Airlines flights since yesterday. These include, for example, booking guarantees for Senators and HON Circle members, guaranteed flight awards for HON Circle members as well as such offers as the Senator Companion Award, which enables an accompanying person to book an award flight for half the usual number of miles re-quired, as the One Way Award or as the Child Award (special award for children).

Brussels Airlines is the ninth carrier after Lufthansa, Adria Airways, Air Dolomiti, Austrian Airlines, Croatia Airlines, LOT, Luxair and SWISS to offer its customers Miles & More as its own frequent flyer programme. The integration is a key precondition for Brussels Air-lines’ successful accession to the Star Alliance on 9 December 2009. The move will also further strengthen the position of Miles & More as Europe’s leading frequent flyer pro-gramme with more than 17 million members.

Company Information
About Lufthansa German Airlines:-

One of the world’s largest airlines, Lufthansa German Airlines flies to 206 destinations in 78 coun-tries from its hubs in Frankfurt and Munich/Germany. Together with its partners, Lufthansa serves over 900 destinations in 160 countries and status customers have access to more than 800 Luft¬hansa and Star Alliance lounges worldwide. In the Middle East Lufthansa and its subsidiary Swiss International Air Lines, based in Zurich/Switzerland, serve 13 gateways in 10 countries with 114 flights a week, providing convenient travel options via their hubs in Frankfurt, Munich and Zurich.

An industry innovator, Luft¬hansa has long been committed to environmental care and sustainability, operating one of the most technically-advanced and fuel-efficient fleets in the world.

Contact Information
Contact name : Alisa D’souza
Company name : ekadaa Public Relations
Telephone No. : (+9714) 3912072




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