<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 18pt; TEXT-ALIGN: justify"><SPAN style="FONT-SIZE: 11pt; FONT-FAMILY: Verdana; mso-bidi-font-family: 'Times New Roman'; mso-ansi-language: EN-US">Gulf Air’s participation at BITE this year proved to be a success once again. The Gulf Air stand, featuring an “Internet Lounge” theme with 16 internet positions, attracted large number of people, waiting in queue at times, to use the new website to book flights, hotels and cars.<?xml:namespace prefix = o ns = "urn:schemas-microsoft-com:office:office" /><o:p></o:p></SPAN></P><br/><P class=MsoNormal style="MARGIN: 0cm 0cm 0pt 18pt; LINE-HEIGHT: 18pt; TEXT-ALIGN: justify"><SPAN style="FONT-SIZE: 11pt; FONT-FAMILY: Verdana; mso-bidi-font-family: 'Times New Roman'; mso-ansi-language: EN-US"><o:p> </o:p></SPAN></P><br/><P class=MsoNormal style="MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 18pt; TEXT-ALIGN: justify"><SPAN style="FONT-SIZE: 11pt; FONT-FAMILY: Verdana; mso-ansi-language: EN-US">Visitors were impressed with the simple, fast and efficient internet booking engine (IBE) that offered the “lowest fare guarantee” and additional features such as car and hotel bookings and a secure payment gateway.<o:p></o:p></SPAN></P><br/><P class=MsoNormal style="MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 18pt; TEXT-ALIGN: justify"><SPAN style="FONT-SIZE: 11pt; FONT-FAMILY: Verdana; mso-ansi-language: EN-US"><o:p> </o:p></SPAN></P><br/><P class=MsoNormal style="MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 18pt; TEXT-ALIGN: justify"><SPAN style="FONT-SIZE: 11pt; FONT-FAMILY: Verdana; mso-ansi-language: EN-US">“We are very pleased with the response at the BITE as we were able to achieve our core objectives of promoting the website <A href="http://www.gulfair.com/">http://www.gulfair.com/</A> and exposing our Internet Booking Engine to a larger audience,” says Gulf Air Acting Chief Commercial Officer Mr. <?xml:namespace prefix = st1 ns = "urn:schemas-microsoft-com:office:smarttags" /><st1:PersonName w:st="on">Danny Barranger</st1:PersonName>. <o:p></o:p></SPAN></P>
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The Luxury Marketing Council – Dubai Chapter...
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