BMW Welt. The Art of Being BMW.

Through its progressive architecture, the BMW Welt is truly a new milestone in Munich. The absolute highlight, of course, is the individualised, highly personal delivery of cars to their new owners. Each year BMW hands over some 45,000 new cars to owners from all over the world picking up their vehicles in Munich, and approximately 850,000 visitors come to see and enjoy BMW’s facilities. Apart from the exclusive presentation of all car lines and motorcycles, multi-media shows and exhibits offer a clear insight into BMW research, develop-ment, design, and production, providing the opportunity to experience the BMW brand and the Company from virtually every perspective. A further point is that the BMW Welt features its own events forum equipped with the most advanced technology for events of all kinds – this will be the venue of concerts, exhibitions, conferences and live transmissions, as well as receptions and seminars. The range of catering and dining services is highly versatile, with no less than three restaurants at the BMW Welt, just as the range of shops meets all kinds of requirements. The Junior Campus, a special, independent encounter area based on the latest scientific findings in child and youth studies, caters ideally for children between 7 and 13 as well as school-children from grades 2–7. Indeed, this is where children and young people are able to discover “mobility with all their senses” in a truly playful manner.